What's New in Sailthru by Marigold
January 10, 2025

 

New Mobile Data fields in Data Exporter Profile Datasets Coming Soon

Starting February 11th, 2025, new mobile fields will be added to Data Exporter’s profile data set, giving mobile marketers an additional layer of data to segment audiences effectively by device type and notification preferences, ensuring targeted and optimized messaging.

The new fields will be added to the Profile data sets and will not require any customer action:

Field	Description	Example
app_id	The app identifier	64667382762301a91fed
device_id	Displays every device that has installed a specific mobile app.	64c378d008332892379232
platform	Displays the Operating System (OS); iOS,android	ios
push_status	Current notification status:, enabled, disabled, quiet	disabled

No action is needed to consume the new fields starting February 11th.