Maximize Campaign Performance

Launching a successful campaign requires several key components. In this series, we'll guide you through how to create a effective campaign.

 

1. Overview of Campaign Types

Reach the right audience with the right message. Learn about Sailthru’s three campaign types: Regular, Recurring, and A/B Testing.


 

2. Creating a Campaign

Creating an engaging campaign is something you should be able to do with confidence. With Sailthru’s intuitive interface, you can master this skill in no time. Jump to specific chapters from the bottom-right toolbar.


 

3. How to Set Up Recurring Campaigns

Stay relevant with less effort using Recurring Campaigns to automate campaigns and schedule regular deliveries.


 

4. Lifecycle Optimizer Flows

Build meaningful and lasting relationships by engaging contacts at key moments using Lifecycle Optimizer flows which are commonly referred to as journeys or drip campaigns.