Configure an Ad Audience Campaign: Status

1. In the Review and Approve section, click approve next to the step that's awaiting approval. The system displays a warning dialog box. Click ok. The system then proceeds with the next step in the launch process.

After an Ad Audience Campaign has launched and begun sending messages to the ad platform, you can optionally use the Sending approval checkpoint as a way of pausing the send process. Essentially, you are unapproving the Sending step that you previously approved, in order to stop the Campaign from sending.

When you unapprove the Sending step, the system immediately stops sending to the ad platform, but continues to queue any new records. The status of the Campaign is changed to Pending Approval. The Sending step can later be re-approved in order to resume sending. Unapproving the Sending step is typically done when you need to make changes to an active Campaign via Pick Up Changes, you want to queue records while suspended, and you intend to later resume the Campaign.

If you unapprove the Sending step in a Recurring Campaign, the platform continues to queue records according to the Recurrence Schedule, while the Campaign is in a suspended state. Any date triggers that occur while suspended will be captured, the records will be queued, and the platform will send those records to the ad platform after you re-approve the Sending step.

Note: Even if you click all three Unapprove buttons, the system will still continue to queue any new triggered messages.

To un-approve the sending step:

1. In the Review and Approve sub-section, click suspend next to Sending. The system pauses sending.

1. Review the Details sub-section.

2. Optionally, click the link next to Report to navigate to the Campaign Report for this Campaign. 

You must suspend the Campaign before you can run Pick Up Changes. 

For Regular One-Off Campaigns, you can change the Ad Audience Campaign schedule and data mapping; however, you can't change the Filter once the Campaign launches.

For Recurring Campaigns, you can change any aspect of the Ad Audience Campaign, including the Audience Filter.

To modify a launched Ad Audience Campaign:

1. Make any necessary changes to the Campaign, then click save in the Tool Bar.

2. Click suspend campaign. A confirmation dialog box is displayed. Click suspend.

3. Click pickup changes (or, select Pickup Changes from the Actions menu in the Tool Bar). Please note that this button is disabled if you don't first suspend the Campaign.

4. A confirmation dialog box is displayed. Click pickup changes. When the Pickup Changes process is completed, a notification is displayed at the top of the screen.

5. Click resume campaign. A confirmation dialog box is displayed. Click resume.

6. To view the change log for this Campaign, including the date / time of the change and other details, select the "Versions" tab.

If you attempt to suspend a Campaign while it's still in the message creation phase, the platform will complete message creation before suspending the Campaign. 

The status of the Campaign is changed to Suspended. This Campaign can later be resumed. Suspending a Campaign is typically done when you need to make changes to an active Campaign via Pick Up Changes, and you intend to later resume the Campaign.

Suspend a regular one-off Campaign

To suspend a Regular One-off Campaign:

1. At the bottom of the screen, click suspend campaign. A confirmation dialog box is displayed. Click suspend.

Suspend a recurring Campaign

Within a Recurring Campaign, the platform will not add new records to the processing queue while the Campaign is in a suspended state. So, even if the Recurrence Frequency occurs while the Campaign is suspended, those new triggered records won't be added to the queue. Those records will essentially get skipped, even if you later resume the Campaign.

Conversely, any existing records that were in the processing queue at the moment you suspend the Campaign will remain in the queue. If you later resume the Campaign, those queued records will get sent to the ad platform. Suspending a Recurring Campaign just stops NEW triggered records from being added to the queue.

To suspend a Date-triggered Campaign:

1. At the bottom of the screen, click suspend campaign. A confirmation dialog box is displayed. Click suspend.

Resume a Campaign

To resume a Campaign (of any type):

1. At the bottom of the screen, click resume campaign. A confirmation dialog box is displayed. Click resume.

The status of the Campaign is changed to Done. This action can’t be undone, and the Campaign can’t later be resumed.

To stop an Ad Audience Campaign:

1. At the bottom of the screen, click end campaign. The End Campaign pop-up window is displayed.

2. Click stop campaign.

The status of the Campaign is changed to Canceled. This action can’t be undone, and the Campaign can’t later be resumed.

Note: If you delete a launched Campaign by moving it to the Recycling Bin, the system automatically changes the status for this Campaign to Canceled. Even if you later restore the archived Campaign from the Recycling Bin, you still can’t resume it.

To cancel an Ad Audience Campaign:

1. At the bottom of the screen, click end campaign. The End Campaign pop-up window is displayed.

2. Click cancel campaign.