Google Analytics

Overview

Engage+ integrates with Google Analytics -- a free service offered by Google that provides website tracking, reporting, and insights into your customers. Reports from Google Analytics are then made available from within the Cheetah Digital platform, to help you review the performance of your Campaign.

Pre-requisites

To use Google Analytics in your Engage+ Campaigns, you must have a Google Analytics Account defined and configured within Google, then you must "register" that Account within Engage+. Before you can register your account, the following steps must be completed.

  1. You must have a Google account -- navigate to www.google.com to create an account.

  2. You must add Google Analytics to your account -- navigate to https://www.google.com/analytics to sign up for Google Analtyics.  

  3. You must have a Google API Project -- navigate to https://console.developers.google.com to create an API Project.

  4. For the API Project, generate the Client ID and Client Secret. You'll need these two values when registering the Google Analytics Account in Engage+.

See Google Analytics Setup for more details on how to complete these steps.

Access

The Google Analytics screen is accessible by the following method:

  • From the Admin Banner Bar, select Settings > Data Settings > Google Analytics

Features

 Register a Google Analytics Account

Click here

 View or Edit a Google Analytics Account

Click here