Legacy Mobile Push Notification Channel Setup
Note: This page is only applicable to Legacy Push Notifications built off the Cheetah Digital table, and not those built off the EDP
Engage+ allows you to engage directly with your customers by sending marketing messages that appear within your branded application on the customer's mobile device. These messages, called "Push Notifications," can be created, managed, and submitted from within the Cheetah Digital platform, and delivered through the device vendor's Push Notification Servers.
For more information on the Push Notification features available through the Cheetah Digital platform, please see the document Cheetah Digital -- Push Notification Capabilities.
Before you can begin using Cheetah Digital's Push Notification channel, you must perform the following steps to configure your mobile application within the platform.
Step 1: Register Your App
The Mobile Push Application Groups screen is used to register your mobile app (or apps) within Cheetah Digital. You must register your mobile app if you intend to use the Push Notification channel to contact your customers.
Apps can be organized into "Application Groups," which simplifies the process of sending out notifications. When you create a Push Notification Campaign, the notifications are sent out to an entire Application Group at once. For example, if you have an iOS version and a Google Android version of an app, you could add both versions to the same Application Group, and send out notifications to both versions of the app at the same time.
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Step 2: Table Setup
The next step in the Push Notification setup process is to create a dedicated table that will be used to store information about the consumer's mobile device. This table must contain a Push Registration ID (called the "PRID") field that stores a unique identifier for each consumer mobile device. Along with this ID, this table stores the operating system platform for this device. Once this table is defined, the PRID field must be "linked" to the appropriate Application Group (or Groups).
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Step 3: Map Device Registration Information
When a consumer installs your app and subscribes to Push Notifications, the app must communicate the device ID and application ID to Cheetah Digital. The platform must then be configured to store this information in the proper table and fields. The final step in the Push Notification set up process is to map new device information to the table you defined above.
Please note that this mapping process is at the application level, and NOT the Application Group level. If you have three apps all in the same Application Group, you would need to perform the steps below three times – once for each separate application.
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Your Push Notification setup is now complete, and you're ready to start using the Push Notification channel. See the Help topic Campaign Configuration: Push Notifications [Classic] or Campaign Configuration: Push Notifications for more details.