Campaign Status Values

The current status of a Campaign is displayed within the "browse Campaigns" screen, and also in the top-right corner of the Campaign details screen. The status indicates the current processing state of a Campaign. The possible Campaign status values for a Campaign that uses a Cheetah Digital by Zeta table as the data source are:

Status

Description

Pending Approval

Campaign has been launched, and is waiting for one or more pre-launch audit checkpoints to be approved.

Pending to Clone

When you initially launch a Campaign, the system creates a copy, or "clone" of the Campaign. This status indicates that the system is in the process of creating the clone.

Pending Setup

When you initially launch a Campaign, the Campaign goes through a setup phase after the "Pending to Clone" step is complete.

Pending to Run

- Triggered Campaign has launched, but has not yet deployed any messages. After the first deployment, the status changes to "Waiting."

- Regular One-off Campaign has launched but not yet started deploying messages.

Running

Campaign has been launched, and is actively deploying messages.

Waiting

Triggered Campaign has launched, and is waiting for the next trigger event or date.

Done

- Regular One-off Campaign has deployed all messages.

- Triggered Campaign has reached its scheduled end-date.

- Campaign was manually stopped.

Draft

Campaign has not been launched.

Suspended

Campaign was manually suspended.

Error

Campaign has encountered an error.

Canceled

Campaign was manually canceled or deleted.

Canceled: Over Quota

This status relates to the "Total Number of Messages" feature, which sets a maximum number of messages that can be deployed from a Campaign.

Cleaning

When you run Pick Up Changes on a launched Campaign, the Campaign goes through a "Cleaning" phase while it applies the changes.

Cleaning: Msg Chunk

This status relates to the Stop Night Delivery (SND) feature, when you opt to delete unsent messages, rather than carry them over until the next day.

Pending Restart

When you run Pick Up Changes on a launched Campaign, the Campaign automatically restarts after the "Cleaning" phase is complete. The Campaign will be in "Pending Restart" status while it's resuming.

The possible Campaign status values for a Campaign that uses EDP as the data source are:

Status

Description

Draft

Setup, Content, and / or Review chevrons have been edited or saved.

Preparing

User has clicked Launch, and the platform is cloning the Campaign.

Scheduled

The platform is scheduling the Campaign.

Building

EDP execute has been called, and Campaign statistics are updated from EDP to Cheetah Digital by Zeta.

Creating

Building is complete, but Campaign send date / time has not yet been reached.

Sending

Received Campaign statistics from EDP, and awaiting complete Campaign from EDP.

Stopped

Campaign has been manually stopped by the user.

Waiting

For a Date-triggered Campaign, the previous execution has completed, and future executions are scheduled.

Done

EDP successfully sent complete Campaign to Cheetah Digital by Zeta.

Pending Winner

In an A / B Test Campaign, the Campaign is waiting for the winning cell to be selected, or for the automatic winner to be triggered. 

Error

Platform encountered an error, and is unable to send messages.