There are many reasons you may want to split your Campaign into Multiple Cells, for Example to Send Different Content to Different Segments in your Audience, or Perform an A/B test. Learn how to Create Different Types of Split Campaign, and test that they work correctly.
Please use the "Jump to Section" menu on the right to quickly locate a video.
Split Campaign vs AB Test
Learn what the Difference is between Split Cells and A/B Testing.
Create an A/B Test Campaign
Learn how to Create an A/B Test Campaign.
Proof and Launch an A/B Test Campaign
Learn how to Proof and Launch an A/B Test Campaign.
Create a Split Campaign with Nested Cells
Learn how to Create a Split Campaign with Nested Cells.
Create a Split Cell Campaign with Remainder Cells
Learn how to Create a Split Cell Campaign with Remainder Cells.
Import a Cell Tree from a Spreadsheet
Learn how to Import a Cell Tree from a Spreadsheet.