Set Segment Effectivity Period
A Segment’s effectivity period governs when a Segment is considered to be active and available for use. To set the effectivity period:
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In the top-right section of the Segment Details screen, click the Edit icon. The Edit Segment pop-up window is displayed.
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Next to Effectivity, select either:
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Always: This Segment doesn't expire.
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Schedule: Enter a start date and end date. Optionally, check Recurring to use a recurring schedule. Select the desired schedule from the Recurring Schedule drop-down menu, or define a new recurring schedule (see below for details on that process).
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Click Save.
Recurring Schedule
To define a new recurring schedule:
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From the Recurring Schedule drop down menu, select Enter Schedule. The Repeat pop-up window is displayed.
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From the Count drop-down menu, select a recurrence frequency of either Weekly or Monthly.
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In the text field, enter the interval. Enter 1 if you want the schedule to run every week, or every month.
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For a Weekly frequency, select one or more days of the week. For example, Tuesdays and Thursdays.
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For a Monthly frequency, choose one of the following options:
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Day of month: Select one or more days of the month. For example, the 15th and the 30th.
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Day of week: Select one or more days of the week, for each of the four weeks within a month. For example, the second Wednesday of the month.
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Click Confirm. The system adds the new schedule to the Recurring Schedule drop-down menu.