What's New in Marigold Engage by Sailthru
October 17, 2024

 

Custom Event Vars in Push and In-App Messaging

Custom event vars are now supported in Push / In-App templates and can be used when sending via Lifecycle Optimizer. We are excited to provide this capability in both email templates and Push / In-App templates.

Combine custom event vars to personalize your triggered messaging with Push / In-App templates for maximum engagement.

For more information, see the section on Zephyr in the Push and In-App Templates documentation.